Our new marketing campaign looks to expand the meaning of the riddle from days gone by. Instead of disappointing readers with basic page replication which requires constant manipulation provide them with the fluid experience they expect.
Viewing entries tagged
newspapers
This casual review of how digital magazine and newspaper editions are created and distributed, along with studies which purport reader’s preferences of the medium, has lead to this comprehensive list of ‘Deadly Sins’. The items mentioned represent significant factors that prevent a digital edition from initial or continued success in the marketplace.
A recent article published by Digiday stated how various subscription-based sports sites are successfully driving subscriptions to their content. (https://digiday.com/media/subscription-sports-sites-scored-early-wins/). Feel free to indulge in the complete article but in summary - the success of subscription sports sites is primarily due to “local sports coverage, which attracts especially passionate, engaged readers”.
The role of a print magazine or newspaper is to inform, educate, and potentially entertain the reader. This purpose is accomplished via carefully curated content in the form of articles and images artfully displayed on a page.